Acsenda students take on the Vanier Case Competition!


Congratulations to BBA students Laurie, Vidya and Fernando for their success at the Vanier Cup Competition in Montreal and thank you to academic coach Mary Charleson! The team took on a case about a manufacturer of curling brooms and they rocked it! No small feat for an international team from Vancouver.

The Vanier Case Challenge is a marketing case competition which attracts 30 teams from across Canada to compete in analyzing and presenting a business marketing solution. Teams are given a case to read and must prepare recommendations within a 3 hour time frame, like a consulting team, and give a 20 minute presentation to a panel of judges. Teams come from all across Canada to compete. This year there is representation from every province.

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